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Product Marketing Manager – IV Compounding

  • PPG
  • Cranberry Township, PA
  • Full Time

Product Marketing Manager (Central Pharmacy IV Compounding)

Do you have a passion for bringing to life market-leading solutions through compelling, insightful, and creative product marketing? Are you looking to deliver strategic messaging frameworks and commercialization tools that drive prospect acquisition, client retention & satisfaction and deepens their relationship with Omnicell? If so, then consider the role of Product Marketing Manager at Omnicell.

We seek a Product Marketing professional to develop and execute marketing programs for Omnicell’s Central Pharmacy IV Compounding solutions that will impact our target audiences. You’ll drive growth, client satisfaction, and client performance by bringing to life the value, differentiation, and proof points of our services to customers and industry influencers. We want to meet enthusiastic candidates with the organizational skills to partner with product, sales, marketing, and our client services teams and shape the product story.

Responsibilities:

  • Support the development and execution of a marketing plan throughout the product lifecycle, which highlights the value Omnicell’s services deliver to our customer base, including the release of new capabilities and innovations
  • Unearth insights into customer needs and market opportunities by actively engaging with sales and customer success teams, presenting to clients, and embedding these insights within product narratives and stories
  • Write compelling content and design/produce slide decks that describe the product’s ability to meet client needs, solve market problems, and/or fulfill aspirations
  • Define unassailable product proof points as well as differentiated and engaging packaging and positioning strategies
  • Empower our client-facing teams by creating marketing collateral and sales enablement materials that include pitch decks, whitepapers, case studies, presentations, battle cards, and demos
  • Monitor competitive activity – both direct and indirect – and adjust, update or refine the value proposition to further differentiate our products and services.

Required Knowledge and Skills:

  • Experience executing commercialization strategies, programs, and tactics for technical products
  • Strong creative skills, ability to design and create compelling pitch decks
  • Knowledge or background marketing aaS solutions/subscription models
  • Ability to work collaboratively at multiple levels of the organization, including product management, sales, and operations
  • Demonstrated ability to take the initiative and be accountable for results
  • Passion for transforming the healthcare experience, both for healthcare professionals and patients
  • Computer savvy; proficient in MS Office and Adobe
  • Outstanding communication; strong written and verbal communication skills
  • Excellent organizational skills
  • Skilled in project management
  • A knack for problem-solving
  • A positive, can-do attitude and ability to work independently and collaborate with internal teams and colleagues
  • Customer-service orientation
  • Attention to detail, with the ability to see how details fit into the overall picture
  • Excellent time management skills and the ability to work on multiple projects under tight deadlines
  • Ability to work both independently and in a team-oriented environment

Basic Qualifications:

  • Bachelor’s Degree
  • 5+ years’ experience in a product marketing, marketing, or product management role within healthcare, technology, or medical devices

Preferred Qualifications:

  • MBA or other advanced degrees

Work Conditions:

  • Travel requirements: up to 20%
  • Remote/home office


Omnicell

Source:

PPG

Cranberry Township, PA

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